Since 1993 · 500+ people
Communications. Technology. Growth.
We believe in an economy where smart marketing and IT help businesses grow.
About us
TWIGA (Swahili) — giraffe
Strategy, creative, media and IT solutions for brands that need business results.
Your challenge.
Our expertise.
Four practices, each with its own agencies and specialization.
01Media4 services
We plan and buy media based on independent channel assessment — transparently, following the «» principle* Open Book is a pricing and business model in which the agency fully discloses to the client the actual cost of all purchases, subcontractors and internal expenses..
How we work with mediaMedia strategy and buying
Planning and buying placements across all media, from setting media objectives to tying results to business metrics
Digital and performance
Performance campaigns and digital display with analytics set up across the entire user journey
Influencer marketing
Working with bloggers and creator channels: selection, production of integrations and impact measurement
Data and analytics
Market research, end-to-end analytics and models that underpin media and product decisions
02Experience4 services
We create effective strategies, ideas and communications for brands.
How our ideas come to lifeStrategy
Brand architecture, positioning and communications platform: the foundation on which all further communications are built
Creative, branding and SMM
Creative campaigns, branding and special projects, from idea to production; SMM strategy and management of brand social channels: content, community and feedback
Events
Event marketing for B2B, B2C, HR & MICE: conferences, forums, corporate and city formats, road shows
03Pharma2 services
We build communications for Rx, OTC and dietary supplements in line with regulatory requirements — for professionals and patients.
How we work in pharmaCommunications with doctors and pharmacists
Omnichannel HCP programs, educational platforms, field promotion and research among healthcare professionals
Pharma creative and brand communications
Drug branding and strategy, creative concepts, medical content and disease awareness
04IT2 services
We develop digital products and embed AI into business processes.
Our technology in actionIndustry recognition
Rankings and festival awards of the group’s agencies.
All rankings & awards- RACA National Pharma Communications Ranking1st
Pharma communications agencies
MEDINFORM
- RACA National Pharma Communications Ranking3rd
Pharma communications agencies
ZDRAVPUNKT
- Top 1000 Russian ManagersTop 1000
27th ranking by the Association of Managers and Kommersant Publishing House
Sergey Ogandzhanyan and Karina Ogandzhanyan
- NR2C2nd
National Ranking of Communication Companies
TWIGA PR
- White SquareSilver
Exhibitions and Events · “Composition of the Future”, SIBUR
TWIGA INTERACTIVE
- RACA/Sostav Media Holdings Ranking12th
Media buying in 2025
TWIGA CG
- RACA DNMR · 20252nd
Agencies · 7,736 points
TWIGA INTERACTIVE
- RACA DNMR · 20252nd
Agency groups · 7,236 points
DIGITAL TWIGA
Processes built around the task.
Results on time.
Objective
We analyze the business goal, audience, timeline and constraints.
Team
We bring together specialists from the right agencies of the group — built around the project, not the holding structure.
Solution
Strategy, creative, media and technology in one plan and under one line of accountability.
Result
We measure impact against agreed metrics, share the data and adjust as we go.
You don’t need a full brief to start.
A goal, a product description, a timeline and the expected impact are enough.
Founders, the Board of Directors and agency heads — the team that develops TWIGA and is accountable for its work.
Meet the teamShall we discuss
your project?
Send us a brief or describe the situation in your own words, and we’ll suggest where to start.
Write to us