Brand platform
We build a solid foundation for the brand to grow and scale.
30+Effie awards for clients, including 2 Grand Prix in 7 years
Experience
TWIGA STRATEGY
Brand and communications strategy
An independent strategy agency and TWIGA’s expert unit: evidence-based strategies that grow brands and businesses.
15 000+case studies analyzed
30+Effie awards for clients
2Effie Grand Prix in seven years
MARSPO Awards · 2024Silver
Best Brand Advertising, Image or Promo Video · FNL brand platform
Services
What we do
Strategy that works rather than just looks the part: we help businesses grow with solutions proven by time and numbers.
Communication platform
A strategic map that helps solve specific business challenges.
Business impactOne map for all brand communications
Promotion strategy and media strategy
We make investments in communications pay off.
Business impactCommunication investments that deliver results
Strateka’Pro
A global database of marketing solutions organized by challenge and format: 31 contexts and 426 methods.
15 000+marketing case studies in the database
Training programs
The “R Day” master class, the “Pi Hour” express course and the Strateka’Pro master game for marketers and strategists.
Business impactAn evidence-based approach to strategy for client teams
AN EVIDENCE-BASED, PRACTICAL APPROACH
01
Research by the world’s top experts
02
15,000+ case studies in Strateka’Pro
03
Solutions proven by time and numbers
Proprietary product
Strateka’Pro
The world’s largest classification of marketing approaches: 31 contexts, 426 methods and over 15,000 proven case studies distilled into 1,000+ ready-made solutions to increase sales and build brand awareness.
Webinar recording
Strateka’Pro: 15,000+ marketing case studies and 1,000 solutions for explosive business growth
- Speaker: Mikhail Elagin, creator of Strateka’Pro, Strategy Director at TWIGA CG
- Moderator: Alexander Ogandzhanyan, President of TWIGA CG, Vice President of RACA (Russian Association of Communication Agencies), head of the Delovaya Rossiya brand development subcommittee, Academician of the Russian Academy of Advertising
In 60 minutes you will learn
- 01
How to navigate Strateka’Pro and find the best strategies faster than your competitors
- 02
How to instantly match ideas to any business situation and save up to 80% of your research time
- 03
Practical insights from the creator of the methodology, drawing on 20 years of experience and international benchmarks
- 04
Key lessons from building Strateka’Pro, and growth stories of companies that chose systematic solution selection over scattered, “chaotic” campaigns
Who should attend: CMOs, marketing heads, business owners, digital agencies and anyone looking for a systematic way to choose a growth strategy.
Leader
Mikhail Elagin
Chief Strategy Officer, TWIGA Russia; member of the Board of Directors, TWIGA CG
Mikhail Elagin
More than 30 Effie Awards Russia, including 2 Grand Prix; Effie Awards Russia 2020 jury member.
Creator of Strateka’Pro.
Experience
Brands that trust us
Sun Pharma Cosmos Hotel Group En+ Inecobank Pharmstandard Chernogolovka FNL 2 Yandex Go Samolet
Business development team · TWIGA STRATEGYShall we discuss
Shall we discuss
your project?
Tell us the task, the timeline and the metric that needs to change. Our router will send your request to the right team.